Today is World Environment Day and we’re welcoming the opportunity to celebrate one of our newest sustainability initiatives: plastic neutrality. We invite you to read on to learn more about World Environment Day and our commitment to plastic neutrality.
World Environment Day 2021
Since 1974, World Environment Day has driven environmental action. This year, the day will kick off the UN Decade on Ecosystem Restoration, which will empower a global movement to revive natural spaces.
While virtually every ecosystem on Earth has been affected by ecosystem degradation, ocean ecosystems are especially close to our hearts. One of the key contributors of degradation in our oceans is plastic. Every year, more than 8 million tonnes of plastic enter our oceans and makes up 80% of all marine debris. We’ve long recognized that this has a devastating effect on marine life, which is why we set our sights on restoring the environment through plastic neutrality in 2020.
What is plastic neutrality, really?
There are a lot of buzzwords floating around in the sustainability space, so if you’re not sure what it means to be plastic neutral, we’re here to offer some clarity. Basically, plastic neutrality is an initiative to remove an equal amount plastic from the environment as an organization uses in the course of its business. While there are many ways to accomplish this, we’ve chosen to partner with an amazing organization, called Cleanhub.
Our partnership with Cleanhub
Cleanhub collects and repurposes plastic before it enters the world’s oceans. We support their mission to protect and preserve our oceans by calculating our plastic footprint and paying for them to collect the equivalent amount of plastic from the environment. Through our partnership with Cleanhub, we also work with Tridi Oasis, an Indonesian organization focused on recycling locally-sourced plastic waste into high quality raw materials. The work of Tridi Oasis not only advances plastic neutrality and the circular economy by using waste to create high-quality recycled materials, but it also creates sustainable jobs.